PLAN C

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      Defined by edgy design, bold color sensibility, and fearless experimentation, Plan C is a high-end women’s and accessories label known for its uncompromising quality and modern individuality. Founded in 2018 by Carolina Castiglioni - daughter of Marni’s founders - after a decade of developing special projects within her family’s business, the brand represents a deeply personal evolution of her creative vision, supported by her father Gianni and brother Giovanni.

      Based in Milan, in the same space that once housed her great-grandmother’s fur atelier in the 1960s, Plan C blends masculine and feminine elements through striking colors, bold prints, and richly textured materials. Each piece is designed to be lasting, tactile, and meaningful - garments that reflect the confidence and strength of real women.

      10 products